For companies based outside of the United Arab Emirates, penetrating the Middle East Market is an important part of any business expansion and growth strategy. The GCC and Middle East market offers excellent business opportunities for foreign companies.
Successful UAE presence provides an opportunity to explore the whole Middle East Market. In addition to the UAE market opportunity, Dubai in particular offers companies the opportunities to explore the whole Middle East Market and increase the market share.
Commercial success in the Middle East. relies on three factors: a strong product, a comprehensive market entry strategy and a strong distribution and sales network.
Your Gateway to Success in the UAE. With the backing of years of business experience and expertise of Idea Group here in UAE market, Great Idea Advertising can assist to you to enter the UAE market.
Fine-tune your product for the UAE and Middle East market Leverage your competitive advantage Plan your market entry, product launch, sales and customer support strategies Establish and manage sales channels Generate sales, manage relationships, and support marketing
Above all, we open the gateway to high sales — and mutually profitable partnerships through the following steps.
Perform Strategic Business Assessment
• Assess Company’s and its products and services potential in the UAE and Middle East.Develop and implement a customized UAE market entry plan• Develop product strategy for localization, pricing, marketing programs that maximize customer exposure, and sales channel business models that maximize revenue
.•Implement the plan
Build channel relationships • Leverage longstanding relationships to introduce products into the market• Create and foster new channel and key customer relationships
Drive revenue
• Secure key reference accounts
• Establish a "pipeline" and tracking system for new sales opportunities
• Track effectiveness of existing channels
• Provide tools to assist reseller or distributor organization to close large accounts
• Establish strategic partnerships with other manufacturers
